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How we assume responsibility

Swiss Life attaches great importance to responsible corporate conduct – be this in its business activities, society, its role as an employer or towards the environment.


Responsibility in our business operations

Swiss Life maintains high standards for its consulting, service and product range. Diligence and responsible action form the basis for successful business operations.

Diligent business conduct in compliance with the law is a given for Swiss Life. The basis for this is provided by the values set out in the Code of Conduct, diligent and forward-looking risk management and a regular inventory of customer requirements.

Swiss Life has potential for profitable growth in all markets. Its divisions are managed in accordance with a multi-local approach; a significant portion of the decision-making power is with the local divisions. This ensures that decisions can be made close to the market and with commensurate effect. Customer needs form the basis for local guidance. Only those who can win over existing customers and the new generation with relevant offers and services will be among the winners in decades to come. Swiss Life is closely oriented to customer needs and invests in consulting, digitalisation and organic growth. With these measures, Swiss Life aims to increase customer satisfaction and loyalty along with the recommendation rate, and thus further expand the groundwork for future economic success.


Swiss Life pursues an integrated, value-oriented risk management approach ensuring the protection and the best-possible investment of the risk capital. 

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The values, principles, rules and guidelines for the business activities of Swiss Life Holding and all entities of the Swiss Life Group can be found in the Code of Conduct. It gives guidance for the interactions of employees with each other and with persons outside Swiss Life.