SwissLife and Sanitas are launching SwissLife SimplyCare, a simple healthcare insurance solution to suit every life situation. This new offering is accompanied by an extension of the existing distribution cooperation agreement between these two leading Swiss insurance companies.
SwissLife SimplyCare combines mandatory basic coverage with supplementary insurance for inpatient and outpatient care to create a customised healthcare plan. Sanitas health insurance offers SwissLife clients a wide range of insurance models. Anyone who takes out SwissLife SimplyCare is still free to optimise their basic insurance every year. In the field of supplementary insurance, Sanitas offers an ideal range of products to suit every life situation.
A comprehensive financial protection provider thanks to expanded distribution cooperation
Ivo Furrer, SwissLife's CEO Switzerland: "We are delighted that our insurance advisors are now able to offer their clients such a highly attractive product as SimplyCare, which leads the way in the Swiss market in terms of its simplicity and customer service orientation". For SwissLife this joint product launch with Sanitas, however, represents not only an extension of its product range, but also an important step in its transition from pure life insurer to comprehensive financial protection provider. "Joint product launches and the expansion of an already successful distribution cooperation agreement with Sanitas enable us to position ourselves as a leading integrated Swiss insurance company with a comprehensive range of products and services in the field of financial and healthcare provisions," says Ivo Furrer.
Joint market and product development
With their launch of the new healthcare insurance SwissLife SimplyCare, available exclusively through SwissLife advisors, SwissLife and Sanitas have developed a joint distribution and market development concept. While Sanitas boosts SwissLife's sales support, SwissLife's helps to promote the marketing and distribution of the health insurance products offered by Sanitas. Ivo Furrer: "This cooperation will prove crucial in enabling us to offer further joint product and service innovations, which are not only tailored to changing customer circumstances, but can also be introduced quickly and efficiently to SwissLife clients."
Details on SwissLife SimplyCare: www.swisslife.ch/simplycare
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The Swiss Life Group is one of Europe's leading providers of life insurance and pension solutions. In Switzerland, France and Germany, the Group offers individuals and corporations comprehensive advice and a broad range of products through its own sales force as well as brokers and banks. Swiss Life provides international corporations with employee benefits solutions from a single source, and is one of the global leaders in structured life and pension products for international high net worth individuals.
The AWD Group has been part of the Swiss Life Group since 2008. Hanover-based AWD is one of the leading European financial services providers in the medium and high-income client segments and offers its clients comprehensive financial advisory services. Germany, the UK, Austria and Switzerland are the AWD Group's core markets.
Swiss Life Holding Ltd, registered in Zurich, was founded in 1857 as Schweizerische Rentenanstalt. The shares of Swiss Life Holding Ltd are listed on the SIX Swiss Exchange (SLHN). The Swiss Life Group employs a staff of around 7500.